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Small businesses must be efficient at all times to effectively produce products or services. Therefore, management techniques would benefit from core business continuity principles. Here are five key business continuity management principles that lead to efficient and effective management within a small business environment.
Simple Is Smarter
Use simple methods to plan for continuity of your business through minor an major crisis events. Simply list out all your business functions such as billing/invoicing, customer resource management, shipping, receiving, etc. For each function, list the processes you have in place that support those functions. Then for each process, list the resources you need (i.e. - photocopier, paper, ink, computer applications, computer systems, etc.) to keep that process running. Finally, if one process depends on another, make a side note of the dependency. A simple spreadsheet can be used to collect this information for your business.
Consider Consolidated Crisis Scenarios
Don't try to think of every disaster event that could have a negative effect on your business. Instead, consolidate into high-level scenarios. High-level scenario examples include workplace unavailable, workforce unavailable, pending crisis (i.e. - hurricane, snow storm, etc.), technology outage, etc. Consolidating into high-level scenarios helps reduce planning efforts and addresses any likely event.
Simplify Documentation
Plans that include lengthy opening remarks and descriptions are not necessary. Make plans simple and to the point. Consider visual plans vs. task based/checklist plans depending on your management style. If most of your management team is visual, use flow charts. If most are kinetic, use checklists. Auditory management teams should talk through which would be most effective. But all plans should be kept as short as possible or they quickly become useless in time of need.
Implement Training and Awareness
Disasters do not affect a business every day. In fact, weeks or months may go by without a critical level crisis effecting your business. Therefore, it is imperitive to ensure staff are regularly trained and constantly aware of what to do in a crisis event. Make continuity awareness part of new employee orientation including providing information on fire alarm systems, evacuation plans, technology recovery, and alternate work places. Include awareness as part of employee evaluation and promotion. Conduct regular exercises of key parts of the plan.
Communication
Nothing is more critical than communication. Ask any expert and you inevitably will hear that experience poiints to communication being the most crucial aspect of any plan, exercise, or incident. Gather key communications information from staff and keep it updated regularly based on organizational changes. Create simple call trees that result in effective and efficient notifications when needed. Make sure all staff have access to the contact information and know the call tree process. Practice the process regularly as one of your training an awareness exercises.
Alternate Management Plans
These key continuity principles result in providing alternate management plans to effectively and efficiently run your small business. Putting plans in place to address critical process issues makes your business more productive and more competitive. Revenue streams remain constant or are minimally affected making your business more profitable. Often, proper planning with evidence of plan effectiveness results in additional revenue as your customers find they can count on you. Continuity planning then positively affects your bottom line. So consider putting plans in place today to avoid tomorrow's disaster.
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